Playing to win in the large $10m to $100m+ Digital Transformation deals

Time: 4:40 pm - 5:00 pm

Date: Tuesday 28th November 2017

Theatre: Room 1


The Digital transformation market hit $37.4b in 2016 and overtook traditional IT and BPO outsourcing by over 25%. Both Agencies and Service Integrators are buying each other out to stay relevant with their clients. Examples include Publicis buying out Sapient Nitro and Accenture Digital buying out Fjord & Karmarama. While this is happening at large scale, clients are also directly involved with innovative start-ups who are disrupting the traditional value chain by creating unique propositions that the big players fail to deliver.

How can you be part of this game and deliver not just a one-off “WOW” moment to your client but be part of their transformation journey?

Mac will share his experiences on what works and what does not including how to find the right opportunities to get to work with clients from $100m+ size businesses to large global $100b+ corporates.


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