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Dr. Michael Wu

Dr. Michael Wu is one of the world’s premier authorities on artificial intelligence (AI), machine learning (ML), data science, and behavioral economics. He’s currently the Chief AI Strategist at PROS, an AI-powered solutions provider that helps companies optimize selling in the digital economy by creating personalized and frictionless buying experiences for their customers. Prior to PROS, Michael has served as the Chief Scientist at Lithium for a decade, where he focuses on developing predictive and prescriptive algorithms to extract insights from social big data. His research spans many areas, including customer experience, CRM, online influence, gamification, digital transformation, AI, etc. Prior to industry, Michael received his triple major undergraduate degree in Applied Math, Physics, and Molecular & Cell Biology; and his Ph.D. from UC Berkeley’s Biophysics program, where he uses machine learning to model visual processing within the human brain. Michael believes in knowledge dissemination, and speaks internationally at universities, conferences, and enterprises. His experiences and insights have inspired many global enterprises and are made accessible through “The Science of Social,” and “The Science of Social 2”—two easy-reading e-books.

Do Androids Play Games? Where Does Gamification Fit in a World of Robots and AI 

Artificial Intelligence (AI) is emerging from the digital ether into our physical world. They are already providing solutions to business through a multitude of smart objects, devices, and machines enabled by the Internet of things (IoT). It is an inevitable future that robots and AI will replace a large part of our current workforce, and this foreseeable future will come sooner than we think.
What role will gamification play in such a future? Clearly, robots won’t need gamification to perform; they don’t even need to be motivated. Will gamification still be relevant in such society? A deeper look into how AI and IoT work will reveal that gamification is still very much needed in such a world. Moreover, it plays a crucial role to ensure the wellbeing of mankind. Come find out how we can co-create a fully automated world where human and machine will peacefully coexist.

Watch Michael's workshop at Gamification Europe 2017

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