Saving the World Using Gamification:
Working with the World Health Organisation to Make a Difference!
When the World Health Organisation came knocking, Growth Engineering knew they’d have to gamify the leadership training approach in order to make the biggest possible impact. After all, WHO have some pretty ambitious goals. They work worldwide to promote health, keep the world safe and serve the vulnerable. Their goal is to improve the lives of 3 billion (yes, billion!) people over the next five years.
To help support this commendable goal, Growth Engineering created a fully gamified mobile learning app called ‘My Billion’. The app uses Badges, XP, Leaderboards, Streaks and a Scorecard - all carefully configured to ensure maximum levels of engagement and effective knowledge transfer. The ultimate goal to provide an impactful solution that promotes behaviour change and empowers WHO’s leadership team!
In this presentation, delivered by Juliette Denny (Growth Engineering’s Managing Director) and supported by video footage from the WHO team, you’ll learn:
- The full story behind this exciting project - from conception to reality.
- How gamification was used to drive engagement.
- The other steps we took to ensure the success of the initiative.
- What the reaction was like and what we’ve achieved so far.
- What actionable steps you can take away and apply to your own initiatives!
About Juliette Denny
Juliette is the Managing Director / Ideologist in Chief at Growth Engineering, one of the leading providers of gamified learning software in the world. She has an unrivalled passion for learner engagement and offers unparalleled insight when it comes to learning and development best practice. She is considered a pioneer and an expert in applying gamification and social functionality to online learning. Her vibrant talks are packed full of statistics, case studies and actionable take-aways and are designed to ensure you come away with new insight or a fresh perspective.
About Gaya Gamhewage
Gaya Gamhewage is a medical doctor by training and currently leads Communications Capacity Building at the World Health Organization headquarters based in Geneva, Switzerland. She is responsible for supporting governments across the world build sustainable risk communications capacity as legally required by the International health regulations (2005), the Pandemic Influenza Preparedness Framework, and for training WHO staff in 155 countries.
She has spent 8 years in China studying and practicing medicine, and has carried out assignments inover 40countries. Gaya also runs a “Global Citizen Camp” for European and American teenagers to participate in community development projects in Sri Lanka. Gaya lives with her two children in Geneva.
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