By Vasilis Gkogkidis / October 23, 2017

Interview with our Gamification Europe 2017 speaker - Ercan Alrug Yilmaz

To prepare for Gamification Europe 2017, we asked all our speakers 4 questions about gamification. These are Altug's answers! 

1) When and how did you first hear about gamification?

Actually when I was working my old company I always hear about gamification and people were showing me examples more likely to serious games. But when i hear firstly for a youth people’s loyalty project with smart badges which can trade and upgrade, and also social rewards ext. i feel ‘this is awesome’ and very excited to hear more. Then I met some gamification expert and start to write a book about gamification in Turkish then my journey has begun. And it still goes very excited!

2) Why and when did you decide that you want to use gamification?

People love playing, even they thing they don’t. It’s a magical way to engage people for a behaviour, and very interesting even it’s designed at poor level like with Point Bagdes,Leaderboard kind of it’s works for a short time. I want to make design more depth with stories,challenges, status ext. Whatever the technology is like VR,AR,IOT,robots,drones when it is focus on human they need to gamify it. Look at examples you will see.

3) What is the main takeaway someone will take after attending your session at Gamification Europe?

Gamifying of a process starts with why? Business targets are very important and it’s not have to focus on fun too much. Also gamification is based on motivation so every person’s motivation is different and it also change with time. You cannot say one person motivation is always same for a behaviour. So we need very smart loops and create a addiction to make it a positive habbit. We can earn very easily some bad habbit with somehow, also we can use this ability to win positive habbits with gamification too.

4) What other session of Gamification Europe are you excited about and want to attend?

I guess when I look to programme pretty all of it. As I see some of them about how to not implement gamification and sharing experience is always what I like so “Game mechanics SUCK without narrative from Melinda, Death by Badges from Alberto , How NOT to run a gamified classroom from Bernado, My journey struggles and learnings in gamification from Jasmin “ sounds very interesting. Also it will be pleasure to listen again gurus like Andrzej,Pete,Joris and Michael Wu to learn how much the rabbit hole of gamification all over again! Everytime I talk with these kind of experience guys I enlightened, so cant wait for it see ya soon!